• FoundedMay 2012
  • HeadquartersUnited States
  • FundingBetween $1 - $10 million
  • Sector-FocusGeneralist
  • Stage-FocusSeed, Early
  • SecuritiesEquity


Fundable is an online fundraising platform that enables Startups to quickly engage a large network of Backers to raise capital. It supports both rewards and equity-based crowdfunding.

Fundable was created and funded out of the early stage incubator, Virtucon Ventures.

Headquarted in Columbus, Ohio, Fundable has successfully funded more than 60 rewards and equity-based campaigns since its founding in 2012.

In March 2014 Fundable acquired Launchrock in a cash and stock deal.

Deal Flow

Fundable is a platform for both startups and mainstreet small businesses.

To-date many of its investment-based deals have fallen into two categories:

  1. Technology-enabled startups; and
  2. Consumer Product & Retail Companies

Fee Structure

For Investors

No fees.

For Issuers

Fundable does not charge a success fee. Rather, it charges a monthly listing fee to use its platform. Fundable offers businesses two packages:

  1. Standard $179 / month
  2. Pro $299 / month

Executive Team

Wil Schroter

Founder, CEO

Wil’s first company, Blue Diesel, merged to become inChord and grew to over $650 million in billings before being sold to Ventiv Health. He then launched Virtucon Ventures, an early stage incubator which has launched, Go BIG Network,,,,, and Wil's companies have been backed by over a dozen well known venture capital firms including Bessemer Venture Partners, Founders Fund, First Round Capital, Charles River Ventures, Draper Fisher Jurvetson, and Ron Conway with a number of successful exits. Wil is a published columnist and recipient of Ernst and Young’s Entrepreneur of the Year Award.

Eric Corl

Co-Founder, CMO

Repeat internet and IP entrepreneur.


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© 2012 Open World Ventures LLC