• FoundedDecember 2011
  • HeadquartersUnited States
  • FundingBetween $1 - $10 million
  • Sector-FocusInternet
  • Stage-FocusSeed, Early
  • SecuritiesEquity


Return on Change (RoC) is an online investment platform connecting investors with startups in the critical and sustainable industries. Through online Reg D private placement and crowdinvesting offerings, RoC alleviates inefficiencies that have traditionally plagued early-stage capital formation, namely network and geographical limitations. The platform addresses these pain points by providing an alternative mechanism for both parties involved, offering the tools and community to empower users to self-syndicate, leverage centralized communications, monitor portfolio and campaign performance, and improve international and domestic deal sourcing opportunities.

Deal Flow

Return on Change focuses on startup companies in CleanTech, Life Sciences, EdTech, Technology, and Social Enterprise industries.

Fee Structure

For issuers

  • $125 per month;
  • Or $300 per 3 months.

For investors

Investors are not charged any fees

Executive Team

Sang H. Lee


Sang is the CEO & Founder of Return on Change. Formerly an investment banker, he is now utilizing his expertise to help impact startup raise capital on the internet. He graduated Binghamton University with a degree in Financial Engineering. He also serves as the Executive Director of CF50, the first global crowdfunding thinktank. He's a techie that's also passionate about food and music.

Natasha Bansgopaul


Natasha is a graduate of the School of Management at Binghamton University where she double majored in Global Management and Marketing. Upon graduation, she received a full scholarship to attend The Smeal College of Business at Penn State University where she received her MBA in Marketing, Entrepreneurship, and Strategic Leadership. After working on brand and consumer marketing strategies for the CPG industry, she is eager to return to the startup world and be a part of society’s contribution to the greater good.

Stan Solodkyy


Stan is the CTO of Return on Change. Stan was born in Ukraine and due to his extraordinary abilities he received his Master's degree in Informatics at the age of 20. After graduation Stan has been working in software consulting business with partners from Western Europe and United States. Stan's experience is very diverse - from integration of financial institutions with SWIFT network to writing social and mobile games. Stan also enjoys photography and traveling.


January 27, 2014

A number of U.S. based crowdinvesting platforms are currently raising, or considering raising, capital on their platforms. Here are four that are publicly advertising their raises.

November 14, 2013

Spurred by pending changes in securities regulations, New York crowd funding sites are gearing up to

July 8, 2013

Hope this email reaches you well! As you may have already heard recently, the Return on Change Beta is now live.   We are working with really exciting startups to have their capital raising campaigns prepared for investors.  We really encourage you to …

© 2012 Open World Ventures LLC