Interview with EarlyShare’s CEO, Joanna Schwartz

March 24, 2014

Overview

About EarlyShares

EarlyShares is an equity crowdfunding platform that connects smart investors with unique opportunities. EarlyShares is the funding platform of the future, where small investments ignite big ideas.

EarlyShares was founded on the core philosophy of Passionomics™– the science of creating value at the intersection of personal passion and investing. EarlyShares enables investors to diversify their portfolios by investing in a variety of interesting deals across a multitude of industries.

In the process, EarlyShares investors help entrepreneurs drive progress, create jobs, and generate economic growth. Currently, there is an enormous gap between the capital that business owners need and the availability of that capital. Few small businesses seeking equity capital receive it through traditional channels, and debt financing is limited.

By leveraging technology, social media, and the opportunities created by the JOBS Act, EarlyShares fills the funding gap. In our regulated, trusted, secure environment, investors can support the companies and projects they care about.

Interview Notes

  • Supports both investment and rewards-based crowdfunding.
    • Example: Singer songwriter Erika Cole is running a simultaneous rewards and investing-based campaign (investors buy a share of her earnings in years 2-5) on the Earlyshares platform.
  • Plans to build out multiple EarlyShares verticals. First dedicated vertical is ‘EarlyShares Music.’
  • Partnered with Westcore Properties and will soon launch a Real Estate vertical.

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